Web Stats - TrackSite

Live Web Stats Software

Web stats software

Live web stats software

Complete, up to last second live web stats. No delays, no special web stats processing schedules or arrangements. Just click and get your recent, up-to-last-second live web stats immediately. You can even see how specific web site visitor (customer, partner, friend) moves through your site as part of live web stats.

See Live web stats software.

Customizable web stats reports

You can compare any web metric to any other web site metrics, add or omit web site metrics to focus on key metrics/statistics. All web stats reports ship pre-configured for the most common use, but you can customize them with just a few clicks and new web stats report configuration will stay, even after you exit TrackSite web stats software, until you again change it.

Web stats reporting using custom page titles

In addition to web stats reporting using URL of pages, TrackSite web stats software allows you to track and report pages by their respective titles attached to each page by <title> tag in HTML source code or by special analytics-specific titles set in JavaScript variable on each page or independently configured with special web stats titles mapping settings. Web stats reporting using custom page titles allows grouping multiple web pages, aggregating web stats for multiple pages, highly readable and meaningful reporting and may dramatically increase information value of reported web stats.

In particular, title-based web stats is especially valuable for dynamic (script-driven) web sites (such as e-commerce web shops, catalogs, chats, forums, web logs, wiki, etc.), which may otherwise have pages reported by non-unique, unreadable URLs destroying much of information value of web stats reporting.

Web stats comparison

Web analyst can include into report, plot on the diagram and review any web site metrics together with any other web site metrics for easy comparison.

Global web site stats

Web analyst can see exactly when specific web site activity happens against wall clock, regardless of diverse time zones of web site visitors and different time zone of web server.

Web site tracking at visitor level: reporting clickstream log and browsing sessions

Web analyst can track how specific web site visitor moves through web site, what path that visitor goes, how long stays on specific pages of web site, web statistics, clickstream log and clickpath for browsing session of that individual web site visitor. Web site tracking at visitor level is absolutely unique advantage of TrackSite over all other web stats software as well as web stats services.

Web stat of authorized/loged-in site visitors

TrackSite web stats software can separately report complete web stats for web site's authorized/loged-in site visitors, i.e. those who use login and password to access protected areas of web site, e.g. members-only area, for their web stats comparison with plain web site visitors or that of arbitrary segments of web site audience.

Web stats comparison and review of traffic sources

TrackSite web stats software provides comprehensive web stats comparison and review of all types of sources of web site traffic, including:

Search engine results pages (SERPs)
Type-ins
Bookmarks
Incoming links on referring pages (partner sites, blogs, forums, wikis, online publications)
All types of advertising: PPC, contextual (eg. AdWords, AdSense, etc.), banners, etc.
File download links/referrers

TrackSite web stats software presents complete web stats comparison and review of each referrer of web site's traffic. In addition, web statistics for web site visitors coming from specific referrer or group of referrers can be reported separately.

Web stats review of search keywords/terms

TrackSite web stats software tracks web stats of all search keywords (also called search terms, search words, search phrases, etc.) that web site visitors use to find web site's pages in search engines, both organic search results and pay-per-click (PPC) advertising. For tracked search keywords TrackSite web stats software provides their complete web stats review. Web stats comparison of search keywords/terms/phrases is for entire web site, per-engine and per-page.

TrackSite web stats software allows to do web stats comparison/review of search keywords and PPC campaigns to determine the most effective of search terms, refocus SEO and SEM budgets and get high payoffs from search marketing efforts.

See Search Keywords Tracking, Statistics and Analytics.

Web stats tracking for Atom/RSS feeds

TrackSite web stats software measures and reports complete web stats of site's Atom/RSS feeds, including number of active subscribers, number of reads, dynamics, geo-segmentation, etc. Web stats comparison is provided for for all individual tracked feed, any group of tracked feeds and/or all web site's feeds in aggregate.

Web stats of Atom/RSS feeds is a unique advantage of TrackSite over all other web stats software as well as web stats services.

See Tracking RSS Analytics.

Advanced segmentation of web site visitors audience

TrackSite web stats software allows defining arbitrary segments of web site visitors audience and rendering web stats of any of 64 reports only for web site visitors from specific segment. For example, web analyst may see what web pages are most popular among web site visitors coming from specific traffic source, like on-line advertisement or specific landing page, as well as perform web analytics comparison with entire audience of web site visitors or with other segments. In addition, with special Visitors Segments report TrackSite web stats software can render web analytics for each of multiple different segments simultaneously. This allows segmented web stats review comparing various web stats for different web site visitors segments and subsets of traffic.

Advanced segmentation of web site visitors audience is a unique advantage of TrackSite over all other web stats software as well as web stats services, it provides unparalleled capabilities of web site tracking and visitor behavior analysis.

Web stats tracking for email marketing

Using web site visitors segmentation capabilities of TrackSite web stats software, web analyst can track and produce detailed web stats of any of 64 reports for web site visitors brought by specific email advertising campaign, including their subsequent conversion rates/metrics for any targets.

TrackSite web stats software allows to do web stats comparison/review of multiple email campaigns to determine the most effective of them, refocus advertising budgets and get high payoffs from email marketing efforts.

See Email campaign tracking.

Web server performance stats

TrackSite web stats software (especially Analyst Edition) reports detailed web server metrics, such as number of hits served, HTTP response codes, data transfer volumes, transfer rates, connection bandwidth, total web server time spent on each page or file, etc. These web server metrics can be shown per URL or aggregated per page (later means that web site metrics of all separate components of specific page (e.g. images) are added together). Web server metrics tracking allows to see full picture of web site activity: monitoring 404 Not Found and a like errors, spot broken links and "strange" hits, detect abnormal webserver activity, optimize web server performance and bandwidth utilization, etc. As an example, TrackSite web stats software allows to find out what pages or URLs consume most of your bandwidth and optimize file sizes and/or caching policy to reduce that amount.

Reporting web server performance metrics is a unique advantage of TrackSite over all other web stats software as well as web stats services.

See Web server metrics and web server stats analysis.

Retrospective web stats tracking

TrackSite web stats software accumulates and provides retrospective web stats of any day, week, month or any arbitrary period in entire accumulated web site's history. Web analysts can also impose a limit on how much history TrackSite web stats software should keep. Accumulation of historic web stats data and ability to analyze it retrospectively is very important, because in overwhelming majority of cases historic web stats data is the only meaningful benchmark available to compare current web statistics with, e.g. for measuring growth of web site audience, benchmarking online advertising/marketing campaigns, etc.

See Retrospective web stats.

Web site tracking software: visitor identification

TrackSite is a web site tracking software that accurately identifies, tracks and reports web site visitors. It eliminates inflation as well as deflation of web site visitors counts resulting from IP-recycling by ISPs, from proxy servers and corporate firewalls.

The same web site visitor returning in, say, few weeks or months time will be identified and counted in web stats as same, not different new one, web site visitor. TrackSite web stats software reports web stats for first-time and returning web site visitors separately.

In addition, TrackSite web stats software is an on-site first-party web site tracking software and, thus, avoids wrong visitors identification problems, inflated visitor counts and other problems that are inherent in third-party web site tracking in case of third-party hosted web stats service providers, which may have grossly inaccurate web analytics and — especially — conversion metrics.

As a result, TrackSite web stats software reports web stats and conversion metrics that is based on accurate web site tracking and, thus, accurately reflect real numbers of web site visitors, something that third-party web stats service providers and web server log analyzer software tools simply can not achieve.

Web stats software support

We provide comprehensive technical support of TrackSite web stats ranging from free support and on-demand priority support to long-term support plans as well as complete administration of your installation of TrackSite web stats software.

To help you immediately begin productive use of TrackSite web stats software, we provide expert-guided quick start as well as provide TrackSite web stats software as a service (SaaS). Later retains all advantages of having your own, best web stats software without associated personnel costs only web stats jobs leaving within company (but you can outsource to us web stats jobs as well — see our Best web stats tracking/analysis just for you below).

Best web stats tracking/analysis just for you

We strive to make TrackSite the best web stats software/script that is powerful, flexible and highly-customizable. However, we realize that you may have special web stats analysis requirements that exceed built-in flexibility. If this is the case you can request development of custom web stats tracking from us. Development of TrackSite-based web stats tracking is available — communicate your custom web stats analysis requirements and we will design and implement the best web stats tracking just for you.